Eva, since its launch in 1987 has been a pioneer in providing women across the country with modern and hygienic menstrual care solutions. Renowned for its comfort, reliability, and innovation, Eva has expanded its product range to include Pantyliners, Feminine Hygiene washes, and advanced sanitary pads such as Dritex, Cotton Feel, and Heavy-Flow variants.
Beyond products, Eva has consistently championed menstrual health education and introduced innovations such as antibacterial layers infused with green tea, establishing itself as a trusted partner in women’s health. Following its 2025 relaunch, Eva continues to empower Sri Lankan women with care, confidence, and comfort throughout the day.
Eva has now been officially awarded the prestigious Superbrands Sri Lanka Status in the Personal Care (Women) category, marking a significant milestone in the brand’s three-decade legacy of excellence. The Superbrands Tribute Event, hosted by LMD (Lanka Media Services), was held on 12 January 2026 at the Hilton Colombo, gathering Sri Lanka’s most respected brands and industry leaders. This achievement further reinforces Eva’s leadership in the Sri Lankan personal care market.
Superbrands is a globally recognized UK-based authority on branding, renowned for identifying brands that demonstrate market strength, consistent performance, and consumer trust. In Sri Lanka, the Superbrands Council conducts a rigorous evaluation process, overseen by an independent Brand Council comprising senior industry professionals, marketing experts, and branding specialists. Eva’s inclusion among the selected brands reflects its enduring brand strength, credibility, and long-standing consumer loyalty.
For over 30 years, Eva has led Sri Lanka’s Feminine Hygiene Industry. Manufactured and distributed by ICL Brands under the Capital Maharaja Group, Eva pioneered the sanitary napkin category locally, setting benchmarks in hygiene, comfort, and accessibility. At a time when modern menstrual care options were limited, Eva played a transformative role in normalizing safe menstrual hygiene practices nationwide.
Generations of Sri Lankan women have trusted Eva not only for its product quality but also for the confidence and dignity the brand represents. Guided by its promise of “Pure comfort all day” , Eva continues to innovate by listening to consumer needs and introducing advanced technologies that enhance comfort, protection, and reliability.Eva has also demonstrated consistent social responsibility through education initiatives, school outreach programs, and partnerships with national organizations. Campaigns such as Eva Dhiyaniya, along with community engagement and female sports sponsorships, have strengthened the brand’s emotional connection with Sri Lankan women and girls.
The 2025 relaunch marked a new chapter for Eva, introducing enhanced product features, modern packaging, improved comfort technologies, and refreshed brand communications. These updates align with the evolving lifestyles and expectations of today’s confident, active Sri Lankan women.
Receiving Superbrands Sri Lanka status reinforces Eva’s commitment to the highest standards of quality, innovation, and consumer trust. As Eva moves forward into 2026 with this prestigious recognition, the brand remains dedicated to empowering women, advancing menstrual health awareness, and continuing its legacy as Sri Lanka’s leading feminine hygiene brand.
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